When ever you create a new shortcut in windows 7 you will see the shortcut text in the shortcut name you just created. [ as shown in the image below ]
In order to configure windows 7 not to add shortcut text in the new shortcuts you create you will need to tweak windows 7 registry little bit.
Here is how you do it.
1. Open Windows 7 start menu and search regedit
2. select regedit to open registry editing and navigate to the following registry path
Modify the value of the link key from 17 00 00 00 to 00 00 00 00
[ Make sure that explorer is not running while you make this change in the registry key, so end explorer task with task manager first before making this change in registry ]
Know when you create any new shortcut in windows 7 after making this registry change there will be no shortcut text appended in the shortcut name.