As we reported earlier, sony ericsson was planning to launch sony ericsson play and arc in india, today INDIA, New Delhi, April 07, 2011 Sony Ericsson has added two new phones to of its latest Xperia™ family in India, today. In both Xperia™ arc, and the much-awaited PlayStation certified gaming smartphone Xperia™ PLAY, runs on Android™ 2.3 Gingerbread platform, the camera technologies of Sony, and its own capabilities to bring the best communication experience to its users.
Bollywood diva Chitrangada Singh launched these phones with Pawan Chadha, Country Head – India, Sony Ericsson as you can see in the image below.
The new phones will enable users to access to the worlds of both Android™ and Sony – all integrated into beautiful, and easy-to-use devices. The Xperia™ arc is empowered by the Sony Mobile BRAVIA® Engine, making superior quality entertainment on mobile phone a reality; it will also cater to those who are looking for the best imaging experience through Sony’s award winning Exmor R™ technology; the Xperia™ PLAY combines a PlayStation–quality gaming experience, with the very latest Android™ smartphone technology, and is designed for on-the-go gaming and entertainment enthusiasts.
As Pawan Chadha, Country Head – India, Sony Ericsson, said “At Sony Ericsson, our endeavour is to constantly enhance user experience. The launch of the Xperia™ arc and PLAY is an important development for the brand in India, and with Sony technologies incorporated into our portfolio, we aim to become game changers here. As social and digital media continue to change consumer experiences, our portfolio will complement this phenomenon, and take communication entertainment to the next level.”
Adding more to the launch, Sony Ericsson has also initiated a core marketing initiative with Tata DOCOMO. “Living up to our strategy of ‘Doing the New’ and bringing innovative services and solutions for our customers, we are pleased to announce the launch of the Sony Ericsson Xperia™ arc and PLAY on the Tata DOCOMO network,” said Mr. Sunil Tandon, Head of Mobility Services & Device Management, Tata Teleservices Limited. “At Tata DOCOMO, our endeavour is to bring to life the myriad possibilities opened up by our world-class 3G network. Real-time video and multi-player gaming are among the top applications of 3G speed and these devices provide an opportunity to bring these to life,” he added.
Some Highlight On Sony Ericsson Xperia Play and Arc Technology
Talking about the phones both of them run on a 1 GHz Qualcomm Snapdragon™ platform that provides advanced processing power and concurrency capabilities, and lets users run multiple advanced apps simultaneous with minimal drag on performance or battery life. These devices are enabled by Qualcomm’s highly integrated Snapdragon MSM8255™ mobile processor, which combines GHz processing power, rich graphics based on Adreno™ 205 GPU, top-notch 8Mpixel and 5Mpixel cameras with HD video, noise cancellation, best-in-class 3G HSPA connectivity and ultra responsive multi-touch experience while providing extended battery life.This compelling combination of superior performance, unique design and exceptional user experience makes the Xperia arc a delight for the discerning smartphone user that requires a best of breed camera and HD camcorder for capturing and sharing experiences, while Xperia PLAY offers a whole new experience for gaming enthusiasts that still need great camera capability.
Sony Ericsson Xperia™ arc Price in India MRP: Rs.32,000 [ You can get it at lower street price ] Launched In Midnight Blue & Silver Color
Its slim, lightweight and strong, with perfect ergonomics, the Xperia™ arc comes with reality display powered by the Sony Mobile BRAVIA® Engine Premium materials, and is amazingly slim – just 8.7 mm. Powered by Android™ Gingerbread (2.3), the arc is loaded with apps; so whether you need a co-pilot, or suggestions for dinner, the location of the petrol station, or health apps, pop in at the Android Market™ store for more. The stylish arc also comes with a suite of HD games.
Want more? Document your dramas on YouTube™, your stills on Picasa™. Shoot it and show it, in stunning HD direct on your TV. Fancy the film without the noir? The Exmor R™ sensor captures movies and stills in low light and turns them into shining epics!
Sony Ericsson XPERIA Arc Complete Specs
- 480 x 854 pixels, 4.2 inches Touch Screen
- Qualcomm MSM8255 Snapdragon 1 GHz processor
- Android OS, v2.3 (Gingerbread)
- 8 MP, 3264×2448 pixels, autofocus, LED flash Camera with Touch Focus
- 720p@30fps Video Recording
- 3G Support,HSDPA, 7.2 Mbps; HSUPA, 5.76 Mbps
- A-GPS support
- 512MB Internal Memory
- microSD 8 GB included,up to 32GB,
- MP3, AAC, AAC+, WMA, WAV audio support
- MPEG4, H.263, H.264 video support
- Bluetooth, Wi-Fi connectivity
- 3.5 mm audio jack
- Midnight Blue, Misty Silver Colors available
- Standard battery, Li-Po 1500 mAh
- Scratch-resistant surface
- Accelerometer sensor for auto-rotate
- Multi-touch input method
- Sony Mobile BRAVIA Engine
- Proximity sensor for auto turn-off
- Timescape/Mediascape UI
Sony Ericsson Xperia™ PLAY Price in India MRP: Rs.35,000 [ You can get it at lower street price ] Launched In Black & White
The first ever full featured Android™ smartphone with real console controls for immersive gaming, the Xperia™ PLAY is the only PlayStation certified smartphone, and geared up for console gaming with preloaded games. The dedicated controls on this Android™ Gingerbread (2.3) device are designed to play, whenever and wherever you want to. The lower power consumption plays longer than a regular phone! Its excellent graphics, 3D effects, and six axis motion controls allows consumers to play games on-the-go. At launch, more than 70 titles are available for download from the Sony Ericsson channel on Android Market™ through wi-fi and 3G, and optimised for game play on Xperia™ PLAY. With this, it takes less than four minutes to download a game on wi-fi!
In terms of games, BackStab, the stunning action/adventure thriller game will exclusively be available on Xperia™ PLAY devices for a month, capitalizing on the phone’s outstanding graphic capabilities and revolutionary controls. A leading developer and publisher – Gameloft has tied up with Sony Ericsson to take the next step in immersive gaming on a smartphone.
Sony Ericsson Xperia™ PLAY Complete Specs
- Snapdragon 1Ghz processor, optimized with enhanced graphical processor unit the Adreno 205
- Android OS, v2.3 (Gingerbread)
- 480 x 854 pixels, 4.0 inches multi-touch Display
- 400 MB, 380 MB RAM
- microSD, up to 32GB, 8GB included
- Wi-Fi 802.11 b/g/n,3G
- microUSB v2.0 and Bluetooth v2.1
- 5.1 megapixel camera with Autofocus
- Colors available: Black,White
- Accelerometer sensor for UI auto-rotate,Proximity sensor
- Play station certified
- Google,Android Apps Package
- 3.5mm Audio Jack
- Standard battery, Li-Ion 1500 mAh
- Size: 119 x 62 x 16 mm
- Weight: 175 grams
After the launch we did our hands on with sony ericsson arc and play, both of these devices were pretty stable at android 2.3, We also did some quick hands on video reviews, and also took some close up pictures, stay tuned on this page as we will be updating this page with video review and close up pictures link once we upload them.