Its been some time now when you will see some new innovative changes being rolled out in upcoming versions of google chrome which will make it more useful and personalized for the users using it and if you have the google chrome latest beta version which is 13.x.x.x or higher in which you can test out the new experimental features.
You can enable such one feature is changing how the new tab looks like, feel the newly designed experimental new tab as shown in the image below.
Once you enable the experimental new tab, you will see the new tab look like as shown in the snapshots below. In order enable new tab, you just need to type about:flags in the address bar to open up these experimental feature and click enable for the Experimental new tab page as shown in the image above.
Please note: These experimental features may change, break, or disappear at any time. We make absolutely no guarantees about what may happen if you turn one of these experiments on, and your browser may even spontaneously combust. Jokes aside, your browser may delete all your data, or your security and privacy could be compromised in unexpected ways, Please proceed with caution.